Football needs a ‘Marcus Rashford of sustainability’, but stars fear label of hypocrisy

Climate change is having a clear effect on football, but the sport’s biggest stars have yet to fully use their platform to campaign for sustainability strategies.

Premier League players refuse to speak(Andrew Powell/Getty Images)

Premier League stars are afraid to speak out about climate change because they fear being labeled hypocrites.

So says Wycombe midfielder David Wheeler, a PFA sustainability advocate who is trying to unite those concerned about the impact of climate change on football. He has received positive responses to the workshops he has organized for players and clubs, but has also encountered reluctance to take the next steps.




“I think we have this persistent problem: Players are still afraid to come out and express their opinion because they’re worried about being called hypocrites,” Wheeler said. mirror football. Stereotypes still exist around high-level players and the image of stars driving gas-guzzling cars and taking short-haul flights to matches could undermine the sustainability message.

As well as Wheeler, who spoke at Glastonbury in 2023 at the Speakers Forum about how football has the power to tackle climate change, there are several notable examples of players who are passionate environmentalists.

Former Arsenal full-back Hector Bellerin is an investor in vegan club Forest Green Rovers, cycles to work and frequently uses his platform to speak out about sustainability issues in the game. Eric Dier, Burnley’s Josh Brownhill, Sheffield United’s Tom Davies and Brentford’s Ben Mee, who has even stopped buying new clothes, are among the others who have spoken.

But Wheeler says right now, it’s the female players who are leading the way. The PFA sent out invitations to all its members for Wheeler’s workshops and the gender divide was clear in participation.

David Wheeler (centre) speaking at the Glastonbury Speakers Forum about the climate crisis in 2023(Twitter/DJWheeler07)

“It’s interesting, it seems like women are much more engaged with this issue,” she said. “I don’t know if that’s because they’ve generally received more higher education or if they’ve been exposed to more people and are more well-rounded. “I’m not sure, but it definitely seems to be a trend.”

Asked if that could be because female players don’t feel as prominent, she added: “I think it’s certainly a factor: the higher the profile, the greater the reluctance to come out.